Copy Audit Basics

What Is a Copy Audit?

A copy audit is a review of your marketing copy to find what is clear, what is confusing, what is persuasive, and what may stop a reader from taking action. Instead of guessing whether your copy is good enough, a copy audit gives you specific feedback on your headline, message, offer, CTA, tone, and structure.

What This Free Copy Audit Tool Checks

  • Clarity
  • Hook strength
  • Offer strength
  • CTA strength
  • Friction
  • Tone
  • Rewrite opportunities

Copy Types You Can Audit

  • Landing page copy
  • Ad copy
  • Email copy
  • Headlines
  • Social media posts
  • Product descriptions
  • Sales page copy
  • Website copy

Who Should Use This Tool?

  • Founders
  • Affiliate marketers
  • Freelancers
  • Bloggers
  • Ecommerce store owners
  • Email marketers
  • Beginners learning copywriting

Free Copy Audit Tool FAQ

What is a copy audit?

A copy audit reviews your copy for clarity, persuasion, structure, tone, offer strength, and call-to-action quality.

Is this copy audit tool free?

Yes. You can paste your copy into Copywritting.com and run a free audit.

What types of copy can I audit?

You can audit landing page copy, ad copy, email copy, headlines, social posts, product descriptions, sales pages, and general website copy.

Does the tool rewrite my copy?

Yes. The audit gives you feedback and rewrite suggestions you can use as a starting point.

Is this the same as an SEO audit?

No. An SEO audit checks search visibility and technical SEO issues. A copy audit checks whether the words are clear, persuasive, and likely to make readers take action.